Gravity Forms review

Build powerful WordPress forms with Gravity Forms — secure and flexible

Gravity Forms gives you everything you need to create powerful WordPress forms—no complex code, no limitations on customization.

4.8/5
(popular with WordPress builders)
Trusted by WordPress Teams
Flexible Logic & Integrations

Why Top Sellers Choose Helium 10

Everything you need to succeed on Amazon, all in one platform

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Protect Your Brand

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Launch Products Confidently

Validate ideas before investing with accurate demand forecasts

Scale Beyond Amazon

Expand to Walmart and other marketplaces seamlessly

Why WordPress Sites Choose Gravity Forms

Build powerful, flexible, and secure forms — without limits.

Advanced Form Builder

Create simple to complex forms using a powerful drag-and-drop editor.

Conditional Logic

Show, hide, or route fields dynamically based on user input.

Secure Submissions

Protect data with built-in security, spam protection, and access controls.

Powerful Integrations

Connect forms to CRMs, email tools, payments, and workflows.

Payments & Calculations

Accept payments, create quotes, and run calculations inside forms.

Scales With Your Site

From contact forms to enterprise workflows, Gravity Forms grows with you.

Perfect For

From simple contact forms to advanced business workflows.

Business Websites

Create lead forms, contact pages, and request forms that convert.

Developers & Agencies

Build complex, logic-driven forms with full control and flexibility.

Payments & Quotes

Accept payments, generate estimates, and automate order forms.

Secure Data Collection

Collect sensitive information safely with built-in security tools.

Build Powerful Forms with Gravity Forms

Create anything from simple contact forms to advanced workflows—payments, automation, and integrations included.

Popular
Drag & Drop Builder

Build clean, responsive forms fast with an intuitive editor—no code needed.

Essential
Smart Conditional Logic

Show/hide fields, route submissions, and personalize flows based on user answers.

New
Spam Protection

Keep submissions clean with modern anti-spam tools and secure form settings.

Payments & Checkout

Collect payments, donations, and orders with payment add-ons and flexible pricing fields.

Entries & Reporting

Manage submissions, export data, and track form performance in one dashboard.

Integrations & Automation

Connect email tools, CRMs, and workflows to automate follow-ups and backend operations.

The Full Picture

A balanced look at what Gravity Forms does best — and where it may not fit.

Pros
Powerful form builder with advanced logic and workflows
Deep WordPress integration with hundreds of add-ons
Supports payments, file uploads, and complex calculations
Developer-friendly with hooks, APIs, and customizations
Secure data handling with spam protection tools
Cons
Requires a paid license (no free core version)
Advanced features may need multiple add-ons
Slight learning curve for non-technical users

Gravity Forms Pricing

Flexible licenses for individuals, businesses, and agencies

Basic License
$59
per year
1 Website
Standard Support
Core Form Features
Best Value
Elite License
$259
per year
Unlimited Websites
Priority Support
All Add-Ons Included
WordPress Multisite
Pro License
$159
per year
3 Websites
Standard Support
Pro Add-Ons
All licenses include updates and support for one year.

How Does Gravity Forms Compare?

vs. basic form plugins

Feature Gravity Forms Basic Forms
Conditional logic & smart flows Yes Limited
Payments & advanced fields Built-in Add-ons
Integrations & automation Strong Basic
Entry management & exports Yes Minimal

Trusted by WordPress Builders

What teams say after switching to Gravity Forms

“Conditional logic + notifications let us route leads automatically. It saved hours every week.”
RK
Rohan Kulkarni
Web Lead
“Payments + product fields made checkout forms easy. Everything stays inside WordPress.”
SP
Sneha Patel
Ecommerce Manager
“The add-on ecosystem is huge. CRM + email integrations work smoothly without hacks.”
AM
Ayesha Mirza
Marketing Ops

Frequently Asked Questions

Everything you need to know about Gravity Forms

Is Gravity Forms good for advanced WordPress forms?

Yes. Gravity Forms supports conditional logic, advanced fields, entry management, and a wide range of official add-ons for automation and integrations.

Can I accept payments using Gravity Forms?

Yes. You can collect payments and order details using supported payment add-ons, and build pricing/quote workflows with product fields.

Does it integrate with email tools and CRMs?

Gravity Forms supports many integrations through official add-ons and automation tools, so you can send leads to your CRM or email platform automatically.

Can I export submissions and manage entries?

Yes. You can view and manage entries in the WordPress admin and export data for reporting, follow-ups, or compliance needs.

Is Gravity Forms beginner-friendly?

It’s easy for beginners with a drag-and-drop builder, and powerful for advanced users with logic, calculations, and developer hooks.

Does it work well with most WordPress themes?

Generally yes. Gravity Forms is widely used across themes and page builders, and styling can be customized with CSS to match your site design.

See Gravity Forms in Action

Watch how to build powerful WordPress forms with advanced logic and workflows.

Ready to Build Smarter Forms?

Create contact forms, surveys, payments, and workflows — all inside WordPress.

No-code builder
Advanced logic
Secure & flexible